About The Writer
Actor · Entrepreneur · Screenwriter · Dreamer
Sheri Smith began her career at the age of seven when she landed a starring role on Broadway in Here’s Love, the musical adaptation of Miracle on 34th Street, despite having no formal training in singing, dancing, or acting. Performing then as Sheri Bond, she won the role made famous by Natalie Wood. National commercials soon followed, including the iconic M&M campaign, “melts in your mouth, not in your hand.”
Her career later moved behind the scenes in the entertainment industry, where she worked as an assistant and story reader for top executives and companies including Warner Bros., Telepictures, and William Morris. She also worked with independent producers, one of which led to an appearance in The Dream Thing, an early reality show pilot.
Encouraged to channel her organizational skills into something of her own, Sheri founded Executive Express, Your Personal Runaround, a concierge business for busy Hollywood executives. The company was featured on the front page of the Los Angeles Times business section, and the concept later inspired the television movie This Wife for Hire, starring Pam Dawber.
Sheri eventually turned her entrepreneurial drive toward catering and event production, building a multimillion-dollar company that served high-profile clients and major entertainment events throughout Southern California. Her company catered for some of Hollywood’s elite and spent ten years as the exclusive backstage caterer for Irvine Meadows Amphitheatre, serving legendary performers including Michael Jackson, The Moody Blues, and The Smiths.
After years in the demanding world of events, Sheri moved to Hawaii to build something entirely different: a one-of-a-kind oceanfront castle envisioned as both a retreat and a new chapter. Immersed in the beauty and spirit of the islands, she returned to one of her deepest passions, writing. It was there, surrounded by Hawaiian culture, breathtaking landscapes, and the emotional turns that shaped her life, that People Make Plans began to take form.
